2020 PPCC Viewbook
IN-HOUSE // Viewbook
ROLE // Art Direction, Cover Pattern Design, Layout, Design, Print Production
Create a Viewbook for Pikes Peak Community College for the 2020–2021 academic year. Include new content that reflects education during the pandemic and provide a fresh, new design.
Each year, the viewbook keeps evolving from the previous version. In previous books, I used background textures frequently. This time, I wanted to use patterns to create a vibrant background element for each spread. I used more negative space to allow the full color photos and patterns to pop. I wanted a focus on depth to reflect the many layers of PPCC. By using clipped images against duotone backgrounds and layering full color photos with text and pattern, I was able to achieve a multi-dimensional feel in a 2D piece.